Abattoir and meat giant Danish Crown aims to merge with smaller competitor Steff-Houlberg, in a bid to counter the fast consolidation in the food retail sector.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


The two operators stand to gain a 95% market share in all Danish slaughtering through the merger, raising a question mark over approval by fair trade authorities. Given clearance however, they said that the new company would employ 22,500 people.


Steff-Houlberg initiated the merger talks, and chairman Bent Maribo said slack earnings development was part of the reason it sought closer cooperation with Danish Crown: “When Danish Crown merged with Vestjyske Slagterier in 1998, Steff-Houlberg set a goal to match the earnings of Danish Crown. But we have failed to do so and will do so this year too.”


A merger is crucial for Steff-Houlberg as the Nordic food retail and processing industries are consolidating in order to gain critical mass.


The question is what interest Danish Crown could have in merging with Steff-Houlberg, a move that will make the firm less suitable for any more appealing mergers with Nordic operators. Danish Crown is seven times larger than Steff-Houlberg, with a turnover of US$4.43bn.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

In Sweden, there has recently been speculation that Danish Crown and Swedish Meats were mulling closer cooperation, and possibly a merger in a few years. Swedish Meats is Sweden’s largest meat group with a 2000 turnover of US$0.77bn.


By Jerry Simonsson, just-food.com correspondent

Just Food Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Food Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving food industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now