A new study from Denmark’s Veterinary and Food Administration (DVFA) and National Board of Health concludes that certain segments of the population need supplements to avoid vitamin-D deficiency.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


The sun is the most important vitamin-D source, and with this in short supply for roughly half the year in northern climates, the study found that the elderly, dark-skinned people and those who dress to avoid sun contact are in a high risk group.


The study found that up to 80% of the adult population, especially the elderly, get too little vitamin-D and that around 25% suffer from a deficiency.


The project group are considering a recommendation of ten-microgram vitamin-D supplements for the risk groups, and a higher dose for elderly in care. The over-65 age group should also take calcium supplements.


Danes in general have low vitamin-D levels and dietary supplements are the best solution. Information on the findings is being distributed to doctors and chemists nationwide and translated into Somali, Urdu, Turkish, Serbo-Croatian/Bosnian, Albanian, Farsi and Arabic.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact