New EU-wide production and marketing standards for poultry meat have been proposed by the European Commission, ensuring that poultry sold as ‘fresh’ in member states must never have been frozen beforehand.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
Brussels is concerned that existing standards allow for temporary freezing after slaughter, and is proposing revised standards.
“The principle that fresh poultry meat, including fresh poultry meat preparations, may not have been frozen prior to being marketed as fresh meat should be set out more explicitly,” said a Commission memorandum.
“Poultry meat which has been frozen or quick-frozen must be sold in that state…used in preparations marketed as frozen or quick-frozen, or in meat products,” it added.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData
