Pink Lady, the European apple brand, has launched a product targeted specifically at children aged between four and eight.

PinKids is a range consisting of packs of small apples that the company says has the same taste and texture as the larger Pink Lady apples. Pink Lady Europe says it is working with Disney to promote the range.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

The range, available in trays of four, six and eight apples, as well as bags of eight, is set to be launched early next year.

Just Food Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Food Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving food industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now