Miami, FL – June 22, 2001 Foodtrader.com, the Miami-based business-to-business company announced the launch of a new version of its web site today. In addition to the company#;s traditional exchanged-based services, Foodtrader.com has added several new features to its range of products and services:


Speaking from Foodtrader#;s Coral Gables, Florida headquarters, company representative Joe Jameson explained the reason behind the changes: “ By making the exchange easier to use we have responded to the needs of our users. We were finding that a number of transactions were not being finalized and we needed to analyze the reasons why. We think we have done that”


Jameson went on “ By simplifying the access to the trading areas of the site, as well as explaining Foodtrader#;s reverse auction and storefront services in a more understandable manner, we feel we are reaching a much wider client base.”


Foodtrader.com is also offering complete, fully-functional eCommerce websites to those companies wishing to run their own exchanges.” Many small and medium-sized companies have not embraced eCommerce because of the cost and time factors. Foodtrader.com can rapidly provide a fully functional site at a fraction of the normal development costs”


Established in 1997, Foodtrader.com was one of the first B2B marketplaces in the Food and agricultural sector. With over 17,000 registered users from 170 countries, it is one of the largest exchanges of its kind. The company recently secured its second round of financing, totaling $15 million

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For more information contact: info@foodtrader.com

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