French supermarket chain Carrefour is test marketing a new fascia for its Champion supermarkets.
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Six stores in Britanny – including three around the Breton capital Rennes, one in Vannes and another in Carhaix – have been converted to a new Carrefour Market format.
“The new look stores re-opened in October,” the multiple told just-food. “It is far too early to say what will come of it.”
Carrefour operates 1,030 Champion stores across France as well as some in Belgium.
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