Merinvest, the parent company of European seafood firm MerAlliance, has acquired The Edinburgh Salmon Co (ESCo).

The deal for the UK company, struck for an undisclosed sum, will boost Merinvest’s turnover from from GBP75m (US$119.5m) to around GBP110m, it said.

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The French group processes around 4500 tonnes of smoked fish each year, said it sees the deal as a key part of its strategy of becoming European leader in the private label market for the sector.

ESCo has experienced major growth over the past few years and currently supplies major retailers, including Asda and employs around 300 staff.

Merinvest said the strategic alignment of ESCo and its major customers will not be affected by the change but it is envisaged the deal will provide the opportunity for ESCo products to be marketed in “wider” Europe and for sister company products to be offered to existing customers.

The French seafood firm has businesses in France and Poland and employs around 550 staff.

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