French milk producers are up in arms at a price cut of just over 6%, which they say has been “unilaterally imposed” by Entremont Alliance for milk supplies in July.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Western France milk producers’ body, FRSEAO, and industry federation, the FNPL, have issued a joint statement criticising the reduction. 


They said the price cut, which works out at almost EUR20 (US$29.79) per 1,000 litres, has been forced through “without any discussion whatsoever.”


Some 6,000 Brittany producers supply 1.4bn litres of milk annually to Entremont: 70% of the company’s total needs.  


“In place of the EUR330 per 1,000 litres expected, Entremont only intends to pay producers EUR310 which is unacceptable,” an FNPL spokesman said.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Entremont is the first firm to take advantage of the deregulation of the market, which the French government introduced this spring. Prices having previously been set by negotiations between producers, co-operatives and processors, the spokesman added.

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact