French firm Yooji has launched the first baby food line certified by the Marine Stewardship Council.

The company, which had been selling frozen vegetable purees, has expanded its portfolio and rolled out frozen cod portions made with fish caught sustainably, the MSC said.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

“We congratulate their team for their commitment and innovative spirit. We hope that this example will inspire other sector players so that consumers can contribute to preserving our oceans from a very young age,” Edouard Le Bart, head of the MSC in France, said.

Yooji, founded in 2012, has focused on developing “environmentally-friendly” baby food. Founder Frédéric Ventre said when the company was considering moving into seafood it was “natural” to look to MSC certification.

The MSC, he said, “objectively and independently guarantees that the cod we offer has been fished in line with sustainable methods”.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Food Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now