Austrian food-tech company Neoh has secured investment to support its efforts to grow its sugar-reduction business, with German retail giant Rewe Group joining as a backer.
Neoh was founded in 2017 as a consumer-facing business and has sold zero-added-sugar snacks in European markets.
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The company has since launched a B2B arm that supplies its Zero+ sugar substitute to confectionery manufacturers and retailers, including Rewe’s Billa chain. The business wants to look for customers outside confectionery and in other markets.
Neoh described the latest funding as a “multi-million-euro investment” and said the round was “multiple times oversubscribed”.
“Investments of this magnitude are the outcome of thorough analysis and reflect the view that Zero+ is already a deployable solution with global technology leadership for one of the most pressing challenges in food,” Neoh founder and CEO Manuel Zeller said.
Other investors include food-tech investor Zintinus and Teseo Capital.
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By GlobalDataZeller said he remains Neoh’s largest shareholder, without detailing his percentage stake.
“Neoh started as a pure B2C consumer brand. Innovation has always been at the core of the company. As we were not satisfied with the taste and performance of standard sugar replacements, we began developing our own sugar reduction formula. The goal was clear: create the best-tasting product without the health challenges associated with sugar,” Zeller told Just Food.
“Chocolate represents one of the most complex applications for sugar reduction. Once we solved the challenge there, it became clear that Zero+ could be applied far beyond chocolate. Following increasing inbound interest from industry partners, we recognized the broader potential and launched the B2B business in parallel.”
Neoh reported consolidated revenue of around €14m ($16.5m) in 2025. It posted a net loss of roughly €3m, which Zeller attributed to the recent volatility in cocoa prices.
For the current year, Neoh is forecasting revenue of more than €20m, Zeller said. He did not provide a projection for the company’s profitability.
Within Neoh’s consumer portfolio, Zeller said the Crisp’n Cream line has been the clear sales driver. “It [Crisp’n Cream] has shown strong rotation data in supermarkets, comparable to leading products in the category. In several retail environments, it ranked among the top three products on shelf in terms of velocity,” he added.
On the make-up of Neoh’s revenue in the longer term, Zeller said the company’s planning horizon runs to 2028 and it has not set a firm expectation for whether ingredients will ultimately outweigh consumer products, arguing the split will depend on market conditions and execution.
