Cadbury Schweppes has restructured the management of its confectionery operations.
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The world’s largest confectioner made the changes ahead of its announcement in two weeks on its plans to separate its drinks arm from its chocolate, candy and gum business.
Cadbury has divided its confectionery arm into four regional business covering the Americas, Asia Pacific, Europe and a single unit focusing on Britain, Ireland, the Middle-East and Africa.
Chief executive Todd Stitzer said: “Cadbury Schweppes has made great progress in recent years, nearly doubling our rate of sales growth and building a strong number two position in gum, and increasing our global confectionery market share.
“The challenge now is to drive improved profitability from this platform to become the undisputed best confectionery company in the world.”
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By GlobalDataUnder the plans, the company will also move from its central London head office next year. Cadbury has earmarked a site in Uxbridge, west of the UK capital.
Cadbury declined to comment further when contacted by just-food today (6 June).
