Marfin Investment Group (MIG) and Vivartia today (16 July) confirmed that a deal that has seen the investment firm become the largest shareholder in the Greek food group.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


MIG has bought a 30% stake in Vivartia, Greece’s largest food company, for EUR549.8m (US$757.8m).


Vivartia CEO Spyros Theodoropolous and chairman Dimitrios Daskalopoulous will stay with the company but MIG will appoint five out of the nine directors to the company’s board.


Vivartia, which was formed last year with the merger of dairy group Delta Holdings and snacks maker Chipita International, is market leader in a number of food categories in Greece.


The company has operations in 29 countries across Europe, Russia, Egypt, Saudi Arabia and the US. MIG said it would provide a “platform” for further “bolt-on acquisitions”.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

“MIG’s strong consolidation track record, financial calibre and strong ties to Eastern Europe and the Middle East can help Vivartia identify and pursue acquisition opportunities in the emerging markets,” the investment firm said.

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact