FMCG company Humble Group is planning to reduce its workforce and explore possible asset disposals as part of a new “efficiency programme”.
In a statement, the Swedish business said it had “identified opportunities for further cost optimisation and more efficient capital allocation”.
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The publicly listed firm said it had spent 2025 looking to” accelerate by executing on strategic growth initiatives, increasing its profitability focus, continuing cost optimisations and building a stronger Humble Group”.
It added: “The efficiency programme and the evaluation of a more streamlined business focus represent the next natural step in this development.”
Humble wants to generate annual cost savings of around SKr80m ($8.5m), with approximately 70 jobs across the group likely to be affected, the company said.
CEO Simon Petrén said: “As we now enter the next phase of the group’s development, we are taking an important step towards a more efficient cost structure, which is expected to strengthen both profitability and cash flow.”
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By GlobalDataHumble markets products from confectionery and sports nutrition to home and personal care.
Its portfolio includes brands such as Pro! Brands for protein snacks and drinks, Jalofoods for organic soy-based foods, and Pändy in reduced-sugar snacks.
The company is considering disposals, as well as “industrial partnerships and new ownership structures” to streamline its operations.
Petrén adds: “Humble Group and several of our companies’ increased levels of stability and maturity enable us to evaluate structural alternatives for these group companies.
“At the same time, this allows us to concentrate operations on areas of greatest strategic importance and profitability potential, while optimising the group’s capital allocation into a more favourable structure for future value growth.”
Last week, the company set out plans to expand its confectionery business with the leasing a new factory to double the production of soft confectionery products from its Grahns Konfektyr subsidiary.
Humble reported a 6% rise in net sales to SKr3.88bn in the first half of 2025.
However, EBIT decreased 19.8% to SKr141m and profit after tax fell by 69% to SKr17m.
In 2024, the company achieved net sales of SKr7.7bn, a 9% increase from the previous year.
EBIT for the year was SKr376m, up by 18.2%.
Profit after tax turned positive, reaching SKr124m, a recovery from a loss of SKr106m the previous year.
