Alon Israel Oil Company and its subsidiary Dor Energy plan to build four mega-supermarkets using its super Alonit Convenience store franchises.
A report in the Jerusalem Post notes that Alon plans to compete against Israel’s largest chains – Super-Sol, Coop, and Club Market, by opening new Super Alonit branches of 4,000 sq m each, incorporating Segafredo Cafes and Pizza Hut stores. Alon Israel Oil CEO David Wiessman said part of the strategy to compete with the big chains is to keep the new stores open during Sabbath, when all other food chain stores are closed.
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The report notes that plans to open the new mega-stores may be scrapped if the fuel company acquires a controlling interest in the supermarket chain Blue Square, Israel’s second largest food retail chain. Wiessman added that Alon “will have no difficulties in financing the Blue Square purchase. Unless a foreign partner ‘comes aboard’, we plan to acquire control of Blue Square.”
There are currently 65 Super-Alonit stores, with annual sales of NIS200m (US$41.6m). Alon operates 400 gas stations in Israel and 1,714 gas stations under the Fina brand in the USA through its Dallas-based subsidiary Alon USA.
By Aaron Priel, just-food.com correspondent
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