Japan’s second-largest retail group Aeon Co has posted a first-half operating profit of ¥58.26bn (US$469.3m), an increase of 9.2% from a year earlier.


Despite the slump in Japan’s retail market, Aeon has remained strong due to cost reduction, aggressive expansion and sales of cheap own brand products.


Sales for the six-month period ending 20 August totalled ¥1.49trillion, a 3.9% increase from the previous year. Sales of Aeon’s own brand products accounted for 15% of H1 sales, compared to 11.8% last year.


Aeon posted first-half group net profits of ¥19.72bn, a significant increase from the first-half net loss that was recorded last year.


Forecasts for the full year ending 20 February so far remain unchanged at ¥132bn operating profit and ¥43bn net profit.


Aeon has said that by 2005 it will close 30 stores that are making a loss, reported Reuters News.


The company is hoping that its expansion and improvement of profit margins and efficiency will enable the chain to compete with US retail giant Wal-Mart, which is planning to enter the Japanese retail market with supermarket chain Seiyu.

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