The scandal-struck Fujiya Company has denied reports that the Yamazaki Baking Co will buy a 33.3% stake in the company for around JPY15bn (US$127.88m).

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


In a written statement, Fujiya said the report “was not based on information issued by our company nor an official decision made by our company.”


In January, Fujiya was engulfed in a food safety scandal when it emerged that the confectioner had used out of date ingredients in the manufacture of candy.


The Nikkei business daily reported yesterday (7 March) that the company is considering shutting down 60 of its most unprofitable retail outlets. Other restructuring efforts expected in the wake of the food safety scare include the sale of assets, including its Tokyo-based headquarters. Fujiya also denied this report.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact