Seven-Eleven Japan Co. has reversed its policy forbidding franchisees reducing the price of products as they near their sell-by dates.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
The move follows a government report which said banning discounting of near sell-by date items was an abuse of the company’s dominant position.
In June, the Japanese government monopoly watchdog the Fair Trade Commission ordered Seven-Eleven to end its practice of preventing outlets from discounting food products.
The franchises will now be able to sell near-expired products at bargain prices as long as the price is not below the original purchase price, the company said.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData
