US spices and seasonings group McCormick & Co. said today (29 November) it is to acquire Italian flavours business Enrico Giotti.

The deal will see McCormick pay around EUR120m (US$127m) subject to certain closing adjustments.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

McCormick said the acquisition of the Florence-based Giotti, which is expected to be completed next month, “expands the breadth of value-added products” for its industrial segment “including additional expertise in flavouring health and nutrition products”.

Lawrence Kurzius, McCormick’s president and CEO, said: “The acquisition of Giotti is another important step in the execution of our growth strategy. With this acquisition, we add greater scale to our already substantial industrial segment business in the Europe, Middle East and Africa region.” 

Malcolm Swift, president of McCormick’s global industrial and international business, added: “We anticipate strong growth driven by Giotti’s expertise in the high-growth health and nutrition segment.”

Privately-owned Giotti’s annual sales are around EUR53m, McCormick said. Founded in 1928, Giotti manufactures natural flavours, aromatic herbal extracts, and concentrated juices.  

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact