US frozen food company Birds Eye Foods has announced that it has sold its Celaya, Mexico manufacturing facility and all of its equipment to Congelados Don Jose, a Mexican-based vegetable producer.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


In connection with the sale, Birds Eye Foods has entered into a ten-year supply agreement with CDJ for various frozen vegetables, including broccoli and cauliflower.


Birds Eye Foods has sales of around US$900m annually, with brands including Birds Eye, Birds Eye Voila!, C&W, Freshlike and McKenzie’s.

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact