Nestle is adding a range of new "healthier" products under its frozen Stouffer's brand.

Stouffer's Fit Kitchen are "delicious, wholesome and contemporary frozen meals packed with protein," the company said in a statement.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Each Stouffer's Fit Kitchen meal offers 25g of protein.

The line was launched in response to "a huge gap in offerings in the frozen aisle for men". Consumer research from Stouffer's showed "many men don't feel there are enough nutritious and satisfying meal options available in the frozen aisle."

"Stouffer's understands that many Americans strive to eat healthier and be healthier," said Rhonda Richardson, nutrition communication manager at Nestlé. "Fit Kitchen can help get you on the right track to a healthier life through a protein-packed, well-portioned meal."

Fit Kitchen offers a range of six frozen meals and is available nation-wide in the frozen aisle, at a suggested retail price of US$3.99

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact