FrieslandCampina today (27 January) presented its new logo, which represents the company’s ambition to “get more out of milk” by producing food, drinks and ingredients.

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“The new logo stands for fascination, togetherness and transformation,” the Dutch dairy giant said.


The name FrieslandCampina and the new logo will be introduced gradually across the group’s global businesses.


FrieslandCampina was formed last year after the merger of Dutch dairy groups Friesland Foods and Campina.


FrieslandCampina will comprise four divisions – consumer products western Europe; consumer products international; cheese and butter; and ingredients.

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The business will employ 22,000 people and have 100 production and sales locations on 24 countries.

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