NEW ZEALAND: Anti-GM ad slammed by right-of-centre MP
An advertisement launched by the Pure Food Coalition, which depicts a human head on a sheep’s body, has been slammed by ACT deputy leader MP Ken Shirley. Shirley said that he would be placing a complaint about the anti-GM advert with the Advertising Standards Authority because it is “dishonest and an affront to the scientific process”.
An advertisement launched by the Pure Food Coalition, which depicts a human head on a sheep’s body, has been slammed by ACT deputy leader MP Ken Shirley.
Shirley said that he would be placing a complaint about the anti-GM advert with the Advertising Standards Authority because it is “dishonest and an affront to the scientific process”.
Speaking to The Dominion, Shirley added: “The campaign is a foretaste of the type of emotive and misinformed pressures that could be exerted by the Greens should a left-of-centre government be returned.”
Sign up for our daily news round-up!
Give your business an edge with our leading industry insights.
Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.
Excellence in Action Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suitedelivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.