A deal recently signed by Philippine President Gloria Macapagal-Arroyo and the US Congress will shortly see mangoes produced in the Philippines province of Cebu become available to consumers in the US.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Addressing the 17th Philippine Advertising Congress, Macapagal-Arroyo explained that the generalized system of preferences (GSP) agreement signed by the countries allows for over US$1bn worth of Philippine products to enter the US market tax free.


“We look forward to the instant inclusion of pineapples and canned tuna because these are products that have never had access to the US market before,” she said, adding: “I would like to let the people of Cebu know that we’re also getting market access for your mangoes.”


She added however that the sale of the mangoes relied on producers agreeing to meet US sanitary standards by using the same irradiation method as their counterparts on Guimaras island, the only area currently able to supply the US.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact