UK natural drinks maker Innocent Drinks may extend its product range beyond its core fruit smoothies and juice drinks with the launch of a range of low-fat frozen yoghurts.
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The product is being trialled in two varieties – vanilla bean and honey, and mango and passion fruit – which contain less than 5% fat, reported Marketing.
The company hopes the news frozen desserts will appeal to consumers wanting a healthier ice cream product.
Innocent has not yet decided whether to begin a full launch of the products, but said initial feedback from the trial had been positive.
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By GlobalData
