Moy Park, the European unit of Marfrig, has launched Good to Go, a range of ready-to-eat chicken products in the UK.
The company said the range targets the growing food-to-go category in the UK. It consists of 11 “deli-inspired” dishes, including mini tapas, chicken mezze, and Spanish- and Mexican-style Chicken koftas.
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“We have created the Good to Go range in response to consumer demand for lunchtime products that are ready to eat. Each of the products are made with 100% British chicken using a range of flavours inspired by world cuisines – independent research has shown that products using Mediterranean flavours in particular have shown significant growth in the food to go category over the past five years,” Moy Park brand manager Paul McGurk said.
The range is being launched in UK retail channels this month.
