UK retailer Marks and Spencer is offering a variety of seasonal promotions on food and drink products in a bid to woo cash-strapped customers during the Christmas season.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
The retailer said that it will be offering “4 for 3” on all party food while customers buying food this weekend will receive a “spend & save” voucher offering GBP5 off purchases of GBP25 or more between 20 and 24 December.
“We know that our customers are feeling the pinch but we all need a bit of sparkle this Christmas. That’s why are committed to continue to offer a wide range of promotions to help make the festivities special for everyone,” Sir Stuart Rose, M&S chairman said.
The up-market retailer has seen sales lag as UK consumers look to save money as the economic downturn bites. At the end of last month, M&S said it saw UK like-for-like food sales drop 5.3% during the six months to 27 September.
The company has since launched a number of discount promotions, including two one-day sales events.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData
