Baked goods and cakes brand Mr Kipling has added to its range with the launch of Orange & Lemon Mini Chequers, a pack of ten individually wrapped sponge cakes covered in orange and lemon icing.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
For the Easter season, Mr Kipling has also turned its signature Cherry Bakewells into six Lemon Bakewells “to capture the true essence and flavours of springtime”.
The company, part of Premier Foods, has also re-introduced its eight Lemon & Orange Fancies for the Easter season.
