Chuck Fallon has joined Burger King Corporation as president of North America, it was announced today by John W. Chidsey, CEO of BKC. Fallon, who will report to Chidsey, most recently served as executive vice president of revenue generation for Cendant Car Rental Group, the parent company of Budget Rent A Car and Avis Rent A Car. His BKC appointment is effective Monday, 19 June.
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“Chuck comes to his new role with invaluable qualifications,” Chidsey said. “He has a track record of proven business success in a franchised organization and tremendous experience in the complexities of large-scale, competitive environments. Having worked with Chuck at Cendant, I am confident that he is the ideal leader for Burger King North America.”
In his most recent role with Cendant, Fallon led Cendant Car Rental Group’s global corporate, international and travel industry sales, as well as marketing, pricing and yield management.
Fallon said: “Burger King is enjoying one of the most exciting chapters in its 52-year history, and I am delighted to be joining the company at this time. I am confident the company is poised for even greater success under John’s leadership.”
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