Van Leeuwen, a specialist US ice cream maker, has closed an investment round led by Strand Equity.
This marks Van Leeuwen’s first equity investment, although previously it closed a convertible note led by Blue Scorpion Investments in which Strand took part.
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Van Leeuwen said the investment from Los Angeles-based Strand “positions the company for continued growth”.
Terms of the deal have not been disclosed.
Van Leeuwen, based in Brooklyn, New York, produces dairy-based and vegan ice cream products. It is both a retail business – with shops in New York and trucks in New York and Los Angeles – as well as selling its products into 700 retailers including Whole Foods Market and Fairway.
Laura O’Neill, co-founder and co-CEO of Van Leeuwen Ice Cream, said: “We have grown Van Leeuwen by being scrappy, lean and always in pursuit of perfection, never compromising the integrity of our products or brand DNA.
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By GlobalData“Until now, we have done so without outside funding and took our time to find a partnership that felt just right. We found that in the team at Strand Equity, as their values and approach to supporting founders deeply resonate with our own.”
Strand Equity co-founder and managing partner Seth Rodsky said: “Van Leeuwen is an iconic Brooklyn brand with a cult-like following of loyal consumers who enjoy its innovative-yet-accessible ice cream.”
