Kraft Foods today (25 June) announced that it has commenced its exchange offer related to the split-off of its Post cereals business.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


The move, initially announced last November, will see Kraft distribute all outstanding shares of its subsidiary Cable Holdco, which owns some assets and liabilities of Kraft’s Post cereals business.


Cable will combine with cereal maker Ralcorp’s Ralcorp Mailman unit.


In the transaction, Kraft shareholders will have the option of exchanging some or all of their shares in Kraft for shares in Cable Holdco.


This exchange offer will allow shareholders to exchange their Kraft shares for shares of Cable Holdco at a 10% discount to the per share value of Ralcorp common stock, Kraft said in a statement.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Following the merger, the Cable Holdco common stock will then immediately be exchanged for shares of Ralcorp common stock on a one-for-one basis.


Approximately 30.5m shares of Cable Holdco will be offered in exchange for Kraft common stock.

Just Food Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Food Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving food industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now