US grocery operator Schnuck Markets has appointed Bob Howard as vice president of marketing.

He will oversee advertising, marketing services, consumer research, food education and private brand development. He will report into president and COO Todd Schnuck.

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“I am excited to be part of the Schnucks leadership team particularly at this time,” said Howard. “Through a variety of initiatives, including in-store food demonstrations, cooking classes, magazines, internet and social media, we will be communicating with our customers more frequently and more directly than ever before. I feel fortunate to be in a position to facilitate this amazing transformation and make it meaningful for our customers.”

Howard has held positions at Luxottica Retail, Chiquita Brands, Perfetti Van Melle, Kellogg, Tyson Foods and Kraft Foods.

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