Tyson Foods’ chief marketing officer Bob Corscadden has resigned for personal reasons and will be replaced by the company’s vice president of marketing services, Sue Quillin.
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Corscadden leaves the meat manufacturer after 14 years, having spent the last five as senior vice president and chief marketing.
He said: “I’ve had a great run with Tyson Foods, where I’ve been given the opportunity to advance my career and reach my goal of leading the marketing efforts of a Fortune 500 company. While I appreciate all the support I’ve received and especially the people of this company, I have some other goals and have made a personal decision to pursue them.”
His successor, Quillin, has most recently been overseeing the company’s branding, advertising and market research teams.
Tyson Foods senior group vice president and chief development officer John Lea said: “We’re grateful for Bob’s tireless efforts on behalf of the company and fully intend to continue the successful ‘Powered by Tyson’ marketing strategy he and his team developed. We have great confidence in the abilities and experience of Sue Quillin and will be working with her to ensure the department is effectively structured to continue to meet the company’s marketing needs.”
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