US-based United Supermarkets said it “officially entered” the convenience sector with the opening of its first United Express store yesterday (4 May) in Lubbock, Texas.
“We’ve built a strong and well-respected name in the retail fuel business and are especially proud of our proprietary brand,” said United Supermarkets executive vice president of facility, fuel and supply Tony Crumpton.
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The company said that it is also expanding many of its existing fuel kiosks into small c-stores, with product offerings for “guests on-the-go”, with four outlets already extended under the new concept.
The chain said the outlet includes a six-pump fuel station and will feature fresh produce, as well as “traditional” convenience store items.
“If a guest wants to come in and get a bag of chips and a soft drink, they will be able to do that. But if they are looking for a nice tossed salad or some other quality meal solution, those are available as well – and those are the items you don’t typically find in a convenience store,” said Chris Bridgford, the company’s director of fuel and convenience operations.
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