A bankruptcy court has approved a bid by US grocer Roundy’s to take over Rainbow Foods, a grocery chain owned by bankrupt food distribution company Fleming.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


A judge certified the US$121.5m deal in a Delaware court on Wednesday. The deal includes the purchase of 30 Rainbow stores in Minnesota and one in Wisconsin. Twelve other stores have either closed or are expected to close soon.


Roundy’s, which has named Dale Riley as vice president of Rainbow, was the sole certified bidder for Rainbow, although Miner’s, another US grocer, submitted a bid just before the deadline. Miner’s bid was discarded, however, because of financial reasons, reported the Associated Press.

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact