McDonald’s, the US burger giant, is adding a new menu item to its 78 restaurants in Hawaii – Spam.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Hawaii residents are reported to consume 5.3m cans of Hormel Foods’ Spam luncheon meat each year, which is a remarkable four times the national average. According to the Fort Worth Star, a favourite local variation is Spam sushi.