Louisville, KY-based caramel colour manufacturer D.D. Williamson has launched a new, oil-dispersible caramel colour blend that has improved sticking power for snack and confectionery applications.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Owen Parker, VP, R&D, explained that the new barbecue-flavoured seasoning sticks better to snacks because, “by coating the salt in the seasoning, our new product forms a protective layer to provide better adhesion”.


According to Parker, the oil-dispersible blends can also enhance cinnamon sugar in confectionery products by coating the sugar crystals.


Importantly, the company claims that this ingredient blend minimises uneven colour distribution because it is dispersible in oil or fat systems where the final food product is solid. Caramel colour alone, it explained, is water-soluble.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact