Hershey’s Q3 earnings were up 12%, thanks to strong sales in its recently acquired mint and gum business. This growth is expected to continue albeit at a slower rate, as the American hunger for all things sugary drives the value of the confectionery market slowly but steadily higher. The US market for gum will grow the fastest over the next four years, reaching $2.4 billion in 2005. The markets for chocolate and sugar confectionery will also increase over this period.

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US confectionery market value ($ million), 2001-05























 
2001
2005
Chocolate
12,828
14,253
Gum
2,159
2,433
Sugar confectionery
7,838
8,560

D A T A M O N I T O R
Source: Datamonitor, 2001: Confectionery Industry Guides

(c) 2001 Datamonitor. All rights reserved. Republication or redistribution, including by framing or similar means, is expressly prohibited without prior written consent. DM ResearchWire is a service from Datamonitor plc. Datamonitor shall not be liable for errors or delays in the content, or for any actions taken in reliance thereon.








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