UK cheese maker The Wensleydale Creamery has announced the launch of a "luxury" Yorkshire Yogurt range, marking the company's entry into the yoghurt category.

Yorkshire Yoghurt contains a fruit layer and comes in four flavours: strawberry & raspberry, lemon curd, rhubarb & vanilla and toffee apple.

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David Hartley, managing director of The Wensleydale Creamery, said: "It’s an exciting time for the brand with the addition of our new yoghurts to the Wensleydale Creamery product portfolio. We spotted a clear gap in the market for a luxury Yorkshire Yogurt range with a focus on premium quality and a naturally creamy taste."

Yorkshire Yoghurt will be sold in Asda stores, with a RRP of GBP0.79 (US$1.23). The yoghurts will also be sold through independent farm shops and delis and the Wensleydale Creamery Visitor Centre.

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