Branded foods in China Archives - Just Food
Join Our Newsletter - Get important industry news and analysis sent to your inbox – sign up to our e-Newsletter here
X

Branded foods in China

The just-food interview – James Rice, Tyson Foods

The just-food interview – James Rice, Tyson Foods

US-based meat groups have had a tough time of late amid soaring feed costs and weak domestic demand. However, Tyson Foods, the country's largest processor, has seemed better equipped to weather the storm - not least because of its international ventures. One of the company's key markets is China. In this month's just-food interview, Dominique Patton spoke with James Rice, vice president and country manager of Tyson's Chinese business, about the company's ambitions in the East.

Japanese firms stress food safety to gain Chinese sales

Japanese firms stress food safety to gain Chinese sales

For the saddest of reasons, food safety issues are front of mind for anyone looking at the Chinese food market. Japanese companies have been active investors in China for some time, and see their high standards of food safety as a key marketing asset, one only likely to be accentuated by recent events. Michael Fitzpatrick and HsiaoYing Lin in Tokyo, and Ben Cooper report.