Category crunch: Brazil's biscuit market
Category crunch: Brazilian biscuit firms look to M&A, NPD to drive growth
In part two of just-food's Category crunch on Brazil's biscuit sector, Paula Krizanovic argues that, with volumes slowing, acquisitions and…
Category crunch: Brazil’s biscuit makers jostle as growth eases
Biscuit sales in Brazil jumped by almost 40% between 2005 and 2010 but, in a fragmented market, competition has proven…
BRAZIL: PepsiCo buys biscuit manufacturer Mabel
PepsiCo has today (10 November) confirmed that it has acquired Brazilian biscuit manufacturer Mabel. Last week, reports circled that PepsiCo…
