Making it big in Japan

Building packaged food brands in Japan

Foodex, Japan and Asia’s largest food exhibition, opened this week (13 March) and non-Japanese firms looking to enter this large…

JAPAN: Fujiya and Morinaga end tie-up

Scandal-tainted Japanese confectionery company Fujiya has revealed that its cross-shareholding relationship with Morinaga & Co has been terminated. In 2005…

JAPAN: Danone buys out JV partners, eyes Asian expansion

In a move designed to accelerate strategic growth objectives in the Asian dairy market, Danone revealed today (1 January) that…

Japan leads the way in packaging innovation

Japan’s obsession with detail has led to one of the most advanced packaging cultures in the world. Innovation and consumer…

Import channel offers foreign food brands access to Japan

Japan is a tough nut for foreign food brands to crack. Its consumers may be wealthy, but they are also…