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    The outlook for Russian soup

The outlook for Russian soup

Russia, so often cited as one of the world's most attractive emerging markets for food manufacturers, presents soup makers with quite a conundrum. On the one hand, it is the second largest soup consuming nation globally. On the other, growth of the ready-made soup category has been held back as manufacturers struggle to convince consumers to abandon their traditional home-made borscht or schi. Add to the pot the economic crisis and consequent decline in consumer spending and the short-term prosp

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