UK brand Lyle’s Golden Syrup has introduced new portion packs into the catering industry, designed for people eating breakfast out of the home.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more


Lyle’s Golden Syrup senior brand manager Alison Ashman said: “Research shows us the most significant and fastest growing topping usage is on hot cereal – and it’s the growth of porridge that has been the biggest influence, with usage of Lyle’s Golden Syrup on porridge up by 48%.


“The popularity of this combination has led to increased sales of our easy-to-pour bottles by 22.5% year on year. We are now looking to maximise success for the catering trade. Caterers can now ensure that their customers don’t have to be at home to enjoy delicious Lyle’s Golden Syrup. Providing the distinctive taste of Lyle’s Golden Syrup via portion-controlled servings for their customers is the perfect format.”


Manufacturer Tate & Lyle said that Golden Syrup is worth an estimated GBP19.3m and, trading within the baking, topping and spreads categories, the brand holds 88.2% value share and 88.4% volume share of the golden syrup market.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Food Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now