US-based B2B portal Agribuys is setting up shop in India. Company president and CEO, Marina Kotsianas, revealed that a US$7m Software Development Centre would be established in Poona, an industrial town 100 miles southeast of Bombay.

Initially, the Poona facility will give technical support to the Technology Support and Development Centre in Torrance, California. The next stage will involve working directly with the company’s US customers, with a view to later launching full services in India.

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It is currently looking at tie-ups to facilitate its entry in the Indian market. The portal will need to strike alliances with transporters and logistics companies, financial services, cold chain, and test/inspection agencies. “Fully fledged operations will require substantial investment,” said Kotsianas, implying that no decisions will be rushed.

By Navroz Havewala

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