Spanish food company Ebro Puleva is studying a possible bid for SOS Corporación Alimentaria’s rice division but has not begun talks with its local peer, a company official has confirmed.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


In a regulatory filing earlier this week, the firm said it has not begun any formal conversations with Sos or signed any confidentiality agreements.


According to analysts, a string of firms including Agrolimen, Mars Group and PepsiCo are reportedly interested in bidding for Sos’s rice division, one of Spain’s best-selling rice brands. The unit has been put on sale to reduce Sos’s high debt levels via investment bank Credit Suisse.


In a regulatory statement yesterday, Sos said it hopes to cut its debt to between EUR600m (US$900m) and EUR650m from 2009 to 2013. Currently the group’s debts stand at some EUR1bn.


This initiative will be funded mainly via non-core divestments, the company said, including the Proyeto Tierra olive-harvesting field and other real-estate assets.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

During the period, the company also hopes to increase EBITDA by 6.8% and raise EUR200m through share offerings.

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact