Heinz has expanded its Weight Watchers Smart Ones range in the US with the launch of Artisan Creations Grilled Flatbreads.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


The new microwaveable Grilled Flatbread line, produced under licence, comes in four varieties – Chicken Marinara with Mozzarella Cheese, Savory Steak and Ranch, Southwestern Style Chicken Fiesta and Chicken Bruschetta.


“In the new Smart Ones Grilled Flatbread line, each sandwich is grilled to perfection, offering oven-baked flavour in just minutes in your microwave,” said John Bennett, director of the Smart Ones brand.


“The addition of Grilled Flatbreads to the Smart Ones portfolio offers yet another way to satisfy your flavour cravings throughout the day, while sticking with better-for-you options.”


Smart Ones Grilled Flatbreads are available at most major grocery and chain retailers nationwide in the frozen food section for a suggested retail price of US$3.29.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact