UK dairy company Milk Link has partnered with The Clever Little Drinks Co. to produce and market Mini Moo milk drinks for the vending channel.
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The Clever Little Drinks Co. is a specialist in the vending and convenience market, Milk Link said today (9 March), and is the “ideal partner” for a move into this area.
Produced in a 250ml carton, Mini Moos are available in strawberry, chocolate and banana flavours. There is also a semi-skimmed variety.
The Clever Little Drinks Co. has secured listings with vending companies such as Boxlogix, Out of The Box, and On the Button Vending, as well as supplying a number of school authority contracts and convenience retailers.
The product was launched last month and is now available to order from The Clever Little Drinks Co.
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By GlobalDataMilk Link senior brand manager Heather Coates said: “The collaboration brings together Milk Link’s expertise in producing high quality, natural and nutritious long life milk and The Clever Little Drinks Company’s knowledge of the convenience, foodservice and vending markets.”
