In a bid to put pressure on the Extra stores of market leader Tesco, UK supermarket chain Asda has revealed plans to up the pace of opening of its dual-branded Supercentres with US parent company Wal-Mart.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more


Tony DeNunzio, Asda COO, revealed that when the first Asda/Wal-Mart Supercentre opened at Bristol in the summer of 2000, the company aimed to have opened a ten-strong chain within three years. Now however Asda plans to open 20 Supercentres before the end of 2004.


By the end of this year, six Supercentres, covered 9,290m² and containing a 60:40 food and non-food split, will already be open.


Another sector giant Safeway has planned to open its first hypermarket on 28 November.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Food Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now