Louisville, Kentucky-based Tricon Global Restaurants has announced the appointment of Scott Bergren as senior VP, new concept development and design.
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Bergren joins Tricon from Chevy’s Inc, a fresh Mexican casual dining restaurant chain where he served as president and CEO.
The appointment reflects Tricon’s strategy to drive global growth by leading the way in multibranding innovation – offering the consumer two brands and more choice in one restaurant.
Bergren will be responsible for the design of all multibranding restaurants and creating an exciting store atmosphere for consumers that is consistent with the strategic vision of the company’s brands. All architectural, engineering and multibranding creative resources will report to Bergren. He will also create new concepts for Tricon and identify emerging brands that would make excellent multibranding partners for the company’s current portfolio.
“Scott Bergren is a seasoned restaurant executive with a strong track record for building successful new concepts, sales and operating profits,” said David Novak, Chairman and CEO, Tricon Global Restaurants: “He possesses all the key skills necessary to help us drive our multibranding strategy and is familiar with our restaurant operations.”
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By GlobalDataWhile President and CEO at Chevy’s, Bergren tripled sales and store operating profits over a seven-year period. He successfully evolved the Chevy’s brand and created two successful fast casual concepts including Fuzio Universal Pasta and WrapWorks.
