Canadian retailer Couche-Tard is set to launch its Circle K brand in Vietnam.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


The group has signed a master franchise and license agreement for the development of Circle K with GR Vietnam International Limited.


A spokesperson for the company told just-food that the deal would augment its portfolio of licensed operations outside the US and Canada.


“We see this as a very positive move into a market that offers a lot of potential. While the convenience market in Vietnam is still developing, international retailers have very limited access to market,” the spokesperson said.


Couche-Tard operates just under 3,600 stores under franchise outside its North American base. 

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

The deal is not expected to have an impact on the company’s results.

Just Food Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Food Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving food industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now